A 1:1 PERSONALISED BRAND AUDIT

From second-guessing your brand to knowing exactly what needs to change. We'll identify the gaps, refine what's already working and give you a clear direction to move forward with.

The Brand Squeeze is a focused brand audit where you bring the questions, ideas, and messy bits, and together we refine and work through your brand struggles so it feels clearer, vibier, and more authentically you. AKA, your answer to instant direction, creative feedback, and seeing exactly what needs to shift.

Book A Squeeze

A creative brand audit that combines strategic feedback with honest creative direction, helping you make smarter branding decisions with confidence.

GIVE YOUR BRAND A SQUEEZE

You’ve built a good foundation, you have the puzzle pieces and now you want them to actually click.

You have a brand. You have the ideas. You might even have offers, visuals, content, and a decent sense of what you want things to feel like.

From the outside, it probably looks like you’ve got it together.

But internally? Things feel a little noisy.

You’re juggling ideas, questioning decisions, tweaking instead of committing. You know your brand has evolved, in fact you have evolved, but the way you’re showing up hasn’t quite caught up yet. And while you’re not lost, you’re also not fully confident that what you’re building is landing the way it could.

You don’t need a total overhaul or more information. What you do need is space to think, talk it through, and sense-check what actually matters, with someone who knows how to see the bigger picture.

That’s what the Brand Squeeze is for.

Imagine This

You close your laptop after receiving the audit feeling calmer than you’ve felt about your brand in a long time.

The noise has quietened. The ideas you’ve been juggling suddenly have a clear hierarchy. You know what you’re focusing on, what you’re letting go of, and what doesn’t need another round of overthinking.

You’re not rushing into action, instead you’re moving forward with intention, confidence, and a steadier sense of direction.

SOUND GOOD?
LOOKS LIKE YOU’RE IN THE RIGHT PLACE.

( WHAT’S INCLUDED )

Everything Inside The Brand Squeeze

( ONE )

Brand Input Questionnaire

You’ll complete a thoughtful questionnaire covering your business, goals, audience, current brand and what isn’t quite working. This gives me the context I need to make the audit genuinely relevant to you, rather than serving up generic advice.

( TWO )

Holistic Brand Audit

I’ll look at your brand through both a strategic and creative lens, exploring your positioning, messaging, visual identity and overall brand presence. I’ll highlight what’s working, where things feel disconnected and the areas I think have the most potential.

( THREE )

Personalised Recommendations

You’ll get my honest take on what I would keep, change, tweak or explore, alongside specific ideas for taking your brand further. Think of it as having a creative director look over your shoulder and say, “here’s what I’d do.”

( FOUR )

Private Notion Dash

Your audit and recommendations will live inside a private Notion dashboard, giving you a beautiful, easy-to-reference home for everything we uncover. You can revisit it whenever you need a second opinion, a reminder or a little creative direction.

( FIVE )

Resource Atelier

A curated collection of things I think will actually be useful to you. Your private resource hub will be filled with relevant tools, references, inspiration and recommendations based on what comes up in your audit. No giant resource dump, just the good stuff I've hand-picked for your brand.

If you choose the Audit + Call, we'll spend an hour together unpacking your audit, answering your questions, brainstorming ideas and deciding what deserves your attention first. You'll have time to sit with your feedback beforehand, so we can use our call to go deeper rather than simply reading through the audit together.

( SIX )

60-Minute Call

( WHAT WE COVER IN THE AUDIT )

  • We’ll zoom out and look at the bigger picture, from the first impression you’re making to the parts of your brand that are already doing their job. I’ll flag the strongest opportunities, any disconnects I’m seeing and the areas I’d focus on if this were my brand.

  • I’ll look at your positioning, messaging, tone and brand personality to see where things are clear, where they’re getting lost and where there’s room to say things in a more interesting, ownable way. Expect honest feedback on what I’d change, sharpen or bring much further forward.

  • I’ll analyse the visual world you’ve created, from colour and typography to imagery, photography, graphics, website and social presence. I’ll show you what’s worth keeping, what’s falling a little flat and the small (or not-so-small) changes that could completely shift how your brand feels.

  • This is where I get to be properly opinionated. I’ll pull together the creative ideas, visual directions and opportunities I think could take your brand somewhere much more interesting, from content and imagery to campaigns, brand details and the little things that could give it more personality.

  • You’ll leave with a prioritised plan for putting the recommendations into practice, including what I’d tackle first, what can wait and the quick wins you can make straight away. No 47-point to-do list required.

Choose How You Squeeze

Option One

Brand Audit

£397

✓ Pre-Audit Intake Questionnaire
✓ Holistic Brand Audit
✓ Personalised Recommendations
✓ Private Notion Dash
✓ Resource Atelier

BOOK YOUR AUDIT

Option Two

Brand Audit
+ 1:1 Call

£597

✓ Everything in Option One
✓ 60-Minute 1:1 Consulting Call

GET THE AUDIT + CALL

What The Past Squeezes are Saying

"I honestly don’t even know where to start because you’ve totally changed the game for me. Before our intensive, I was basically drowning in a million ideas, feeling stuck, and just kind of spinning my wheels. But you? It was like you saw through all the chaos and helped me turn it into a clear plan that feels totally doable."

INDY | ATELIER SHAI

"Imogen was absolutely incredible. From the very first call, she made me feel so welcomed, like chatting with a best friend. Her process during our intensive was clear, thorough, and deeply empowering. She provided insightful, actionable recommendations that made refining my brand feel simple and approachable."

DANIELLE | MOONLIT DESIGN CO

"Working with Imogen was an absolute dream. Knowing that her creative brain is thinking about the entire big picture for your brand is so exciting when she's making recommendations on where you can take your brand further. I knew I could trust her as soon as I saw that."

KATIE | GOTCHU STUDIO

"Working with Imogen through The Brand Squeeze was an absolute game-changer for me and my business. Before our session, I had a sense of how I wanted my brand to feel, but I struggled to bring that to life visually in a way that truly reflected who I am. On our call, Imogen not only shared a bunch of brilliant, creative ideas, but she also helped me break through some major mindset blocks that had been holding me back for far too long."

KELLY | KELLY POTTS CO

CONSIDER THIS A THINKING SESSION FOR YOUR BRAND

Sometimes, your brand doesn’t need more work, it needs better thinking.

The Brand Squeeze exists for those in-between moments in business — when you’ve already built something, but you can feel that it’s ready for a shift. Not a full reset, not a dramatic reinvention, just more intentional, considered direction.

This is a pause from the noise. A space to speak freely, explore ideas, and get honest, thoughtful perspective from someone who understands both strategy and aesthetics, because when you’re given the space to think properly, the right next steps tend to reveal themselves.

I Need This!

it’s for you if:

You’ve been circling the same brand questions for months… tweaking, adjusting, rewording but avoiding making a real decision because you don’t fully trust which direction is right yet.

You don’t want a formula, framework, or step-by-step plan. You want a real conversation that helps you think better, trust yourself more, and make smarter brand decisions.

You’ve outgrown parts of your brand, but instead of addressing it head-on, you keep working around it… hoping it will magically resolve itself with “more content” or “more time”.

You keep collecting ideas, inspiration, and opinions (saving posts, opening new Notes tabs) but nothing feels settled enough to act on with confidence.

You have strong instincts and taste, but you’re too close to your own work to see what actually needs refining versus what just needs committing to.

You want to move forward without blowing everything up. No dramatic rebrand, no long programme, just thoughtful, considered direction from someone who can see the whole picture.

Frequently Asked Questions

  • The Brand Squeeze is a personalised 1:1 brand audit that gives you honest feedback, creative ideas and practical recommendations, helping you understand exactly what's working, what's getting in the way and where your biggest opportunities are. Opt for audit only or have a 60-minute consulting call too!

  • You can opt for the audit only version which is £397, or opt for the audit + call which is £597.

  • Absolutely! If you’d like to start with just the audit that is totally fine. There will be an option for you to add-on the call later in your Notion dash if you wish to.

  • You’ll receive your full audit inside a private Notion dashboard. Organised into sections for ease, you will easily be able to work your way through the content.

  • The Resource Atelier is a section within your Notion dashboard filled with complimentary resources that you may find useful. Whether it’s tools I recommend, or platforms to aid your journey, these are there to support you if and when you need them.

  • Yes! You’ll have the option to extend after our one-time session if you wish. We can discuss some options that best suit your needs.

  • No, this is a consulting offer so there are no done-for-you designs included. I do review your visual identity in the audit, but this is simply written feedback and guidance.

No more pushing “sort out my brand stuff” down the never-ending to-do list. We’re squeezing the best out of your brand like, right now.

It’s time to finally get the expert direction, feedback and momentum you need all in one call ↓

THIS IS WHAT I NEED