A 1:1 PERSONALISED BRAND AUDIT
From second-guessing your brand to knowing exactly what needs to change. We'll identify the gaps, refine what's already working and give you a clear creative direction to move forward with.
The Brand Squeeze is a focused brand audit intensive where you bring the questions, ideas, and messy bits, and together we refine and work through your brand struggles so it feels clearer, vibier, and more authentically you. AKA, your answer to instant direction, creative feedback, and seeing exactly what needs to shift.
A creative brand audit that combines strategic feedback with honest creative direction, helping you make smarter branding decisions with confidence.
You’ve built a good foundation, you have the puzzle pieces and now you want them to actually click.
You have a brand. You have the ideas. You might even have offers, visuals, content, and a decent sense of what you want things to feel like.
From the outside, it probably looks like you’ve got it together.
But internally? Things feel a little noisy.
You’re juggling ideas, questioning decisions, tweaking instead of committing. You know your brand has evolved, in fact you have evolved, but the way you’re showing up hasn’t quite caught up yet. And while you’re not lost, you’re also not fully confident that what you’re building is landing the way it could.
You don’t need a total overhaul or more information. What you do need is space to think, talk it through, and sense-check what actually matters, with someone who knows how to see the bigger picture.
That’s what the Brand Squeeze is for.
Imagine This
You close your laptop after receiving the audit feeling calmer than you’ve felt about your brand in a long time.
The noise has quietened. The ideas you’ve been juggling suddenly have a clear hierarchy. You know what you’re focusing on, what you’re letting go of, and what doesn’t need another round of overthinking.
You’re not rushing into action, instead you’re moving forward with intention, confidence, and a steadier sense of direction.
SOUND GOOD?
LOOKS LIKE YOU’RE IN THE RIGHT PLACE.
( WHAT’S INCLUDED )
Everything Inside The Brand Squeeze
( ONE )
Brand Input Questionnaire
You’ll complete a thoughtful questionnaire covering your business, goals, audience, current brand and what isn’t quite working. This gives me the context I need to make the audit genuinely relevant to you, rather than serving up generic advice.
( TWO )
Holistic Brand Audit
I’ll look at your brand through both a strategic and creative lens, exploring your positioning, messaging, visual identity and overall brand presence. I’ll highlight what’s working, where things feel disconnected and the areas I think have the most potential.
( THREE )
Personalised Recommendations
You’ll get my honest take on what I would keep, change, tweak or explore, alongside specific ideas for taking your brand further. Think of it as having a creative director look over your shoulder and say, “here’s what I’d do.”
( FOUR )
Private Notion Dash
Your audit and recommendations will live inside a private Notion dashboard, giving you a beautiful, easy-to-reference home for everything we uncover. You can revisit it whenever you need a second opinion, a reminder or a little creative direction.
( FIVE )
Resource Atelier
A curated collection of things I think will actually be useful to you. Your private resource hub will be filled with relevant tools, references, inspiration and recommendations based on what comes up in your audit. No giant resource dump, just the good stuff I've hand-picked for your brand.
If you choose the Audit + Call, we'll spend an hour together unpacking your audit, answering your questions, brainstorming ideas and deciding what deserves your attention first. You'll have time to sit with your feedback beforehand, so we can use our call to go deeper rather than simply reading through the audit together.
( SIX )
60-Minute Call
WHAT WE CAN COVER IN THE AUDIT
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Feeling like you need to go back to the drawing board and figure out who your brand is and how you want everything to look, sound, feel? Let’s map out your bigger picture of your brand together.
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Maybe your aesthetic isn’t giving what it needs to, or perhaps it feels all over the place and lacking in cohesion, but worry not because we can style a fresh vibe that actually feels like your current era.
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Got assets that feel a little lacklustre and not very branded? Maybe your offer or newsletter is solid, but it’s not landing how it could. We’ll reframe, rename, or re-style it so people get it and actually want it. Oh, and it’ll feel part of your world.
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Whether you need your next signature series or a delicious marketing campaign, I’m here to help you come up with one (or several). Let’s find your angle, your tone, and how to make your content actually resonate.
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Your vibe, your quirks, your presence, your personality. Let’s tighten it up, define what does and doesn’t have a place in your brand and turn you into a whole brand character (that’s actually real and you, not made up).
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You’re ready to make the next move and expand your brand’s universe but you’re not sure what comes next. I’ll help you see the bigger picture and map out where you could take things next with confidence.
Choose How You Squeeze
Option One
Brand Audit
£397
✓ Pre-Audit Intake Questionnaire
✓ Holistic Brand Audit
✓ Personalised Recommendations
✓ Private Notion Dash
✓ Resource Atelier
Option Two
Brand Audit
+ 1:1 Call
£597
✓ Everything in Option One
✓ 60-Minute 1:1 Consulting Call
What The Past Squeezes are Saying
"I honestly don’t even know where to start because you’ve totally changed the game for me. Before our intensive, I was basically drowning in a million ideas, feeling stuck, and just kind of spinning my wheels. But you? It was like you saw through all the chaos and helped me turn it into a clear plan that feels totally doable."
INDY | ATELIER SHAI
"Imogen was absolutely incredible. From the very first call, she made me feel so welcomed, like chatting with a best friend. Her process during our intensive was clear, thorough, and deeply empowering. She provided insightful, actionable recommendations that made refining my brand feel simple and approachable."
DANIELLE | MOONLIT DESIGN CO"Working with Imogen was an absolute dream. Knowing that her creative brain is thinking about the entire big picture for your brand is so exciting when she's making recommendations on where you can take your brand further. I knew I could trust her as soon as I saw that."
KATIE | GOTCHU STUDIO"Working with Imogen through The Brand Squeeze was an absolute game-changer for me and my business. Before our session, I had a sense of how I wanted my brand to feel, but I struggled to bring that to life visually in a way that truly reflected who I am. On our call, Imogen not only shared a bunch of brilliant, creative ideas, but she also helped me break through some major mindset blocks that had been holding me back for far too long."
KELLY | KELLY POTTS COCONSIDER THIS A THINKING SESSION FOR YOUR BRAND
Sometimes, your brand doesn’t need more work, it needs better thinking.
The Brand Squeeze exists for those in-between moments in business — when you’ve already built something, but you can feel that it’s ready for a shift. Not a full reset, not a dramatic reinvention, just more intentional, considered direction.
This is a 75-minute pause from the noise. A space to speak freely, explore ideas, and get honest, thoughtful perspective from someone who understands both strategy and aesthetics, because when you’re given the space to think properly, the right next steps tend to reveal themselves.
it’s for you if:
You’ve been circling the same brand questions for months… tweaking, adjusting, rewording but avoiding making a real decision because you don’t fully trust which direction is right yet.
You don’t want a formula, framework, or step-by-step plan. You want a real conversation that helps you think better, trust yourself more, and make smarter brand decisions.
You’ve outgrown parts of your brand, but instead of addressing it head-on, you keep working around it… hoping it will magically resolve itself with “more content” or “more time”.
You keep collecting ideas, inspiration, and opinions (saving posts, opening new Notes tabs) but nothing feels settled enough to act on with confidence.
You have strong instincts and taste, but you’re too close to your own work to see what actually needs refining versus what just needs committing to.
You want to move forward without blowing everything up. No dramatic rebrand, no long programme, just thoughtful, considered direction from someone who can see the whole picture.
Frequently Asked Questions
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The Brand Squeeze is a focused brand consulting intensive where you bring the questions, ideas, and messy bits, and together we refine and work through your brand struggles so it feels clearer, vibier, and more authentically you. AKA, your answer to instant direction, creative feedback, and seeing exactly what needs to shift
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We can focus on anything that touches your brand. Whether it’s your brand identity, content, creative direction, brand voice, personal brand — it’s personalised to you and we’ll let the conversation naturally flow. You can refer to the relevant section on this page for some examples of what we can cover.
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Absolutely! You can opt to pay-in-full or select the payment plan option if you wish to space out the payment. Click any of the buttons on this page to take you to the checkout.
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After our call, you’ll have 7 working days of access to me in my communication platform, Azura. You can use this space to message/voicenote & ask any questions, ideate with me and get further support. You’ll also be able to submit any assets you’re working on for my direct feedback.
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Yes! There is an option at checkout to add on extended support, you’ll also have the option to extend after our one-time session if you wish.
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No, this is a consulting offer so there are no DFY designs included. We can of course discuss ideas for your visual branding, and in the post-call doc I often include examples for any ideas I present.
No more pushing “sort out my brand stuff” down the never-ending to-do list. We’re squeezing the best out of your brand like, right now.
It’s time to finally get the expert direction, feedback and momentum you need all in one call ↓