I work on a first come first served basis so I’d recommend reaching out as soon as reasonably possible to avoid any disappointment (particularly if you have a deadline in mind). I typically book out 2-3 months in advance but do feel free to enquire about my availability.

This depends on your chosen package and any customisations we make. Our Brand Solo offer unfolds over an estimated 4 weeks from start to finish. While The Story Craft takes places intentionally over 8 weeks.

Final timeline will be provided in your project proposal upon enquiring.

Payment for projects is taken via Wise. It’s very important to me to utilise a platform that works in favour of my clients and doesn’t add on any hefty unnecessary fees. If you have any questions, please don’t hesitate to reach out.

*UK-based clients will have the option of bank transfer instead.

Absolutely! Depending on the scope of your project, I offer a variety of payment plan options to allow you to spread out the investment across multiple payments. Do reach out to enquire about these options and we can do our best to work around your needs.

This is the first stage of the branding project and sets the foundation for the rest of the brand. It’s a 30+ page presentation where we’ll cover who your brand is at the core like; vision, values, essence, positioning, vibe, voice, audience alignment. This is also where we start to explore the potential visual aesthetic of the brand direction with the mood board and creative direction.

No, and very intentionally so. I don’t believe in presenting lots of different directions and asking you to pick your favourite. Part of the reason you invest in me is for my expertise and eye for design. I develop a focused concept that’s been thought through properly, then refine it with you. It leads to a stronger, more cohesive result without second guessing every decision.

Absolutely! My base packages are listed as a guide for deliverables, timeline and investment but anything can be customised to your needs. Once you book your call, we will discuss your project in more detail and I’ll then send over a bespoke proposal that is custom to you.

As you chose to collaborate with me for my expertise, I explore many concepts and variations in my exploratory design phase and present what I believe to be the strongest and most aligned concept to what we outlined in our Brand Strategy phase. There are also two rounds of revisions in order to refine the designs.

You don’t need to come in with everything figured out, but you do need to be open and engaged. The best results happen when you’re honest about what you like, what you don’t, and where you want to grow into. I’ll lead the direction, but your input helps shape something that actually feels like you.

In terms of time & homework on your end, you’ll need to complete the initial onboarding; contract, invoice, questionnaire, pinterest board. From there, you’ll need to be available to provide written feedback within 2 days when I send presentations & concepts over to keep us on track.

It’s rare, but it’s also why the early stages matter so much. Your initial intake questionnaire provides me with insight into the brand. The strategy and direction we build first are there to make sure we’re aligned before we get into design. From there, we refine rather than start over. Each stage is intentional to prevent something like a complete disapproval like this from happening, and why I also include two rounds of revisions.

I work with various platforms such as Squarespace and Showit. The best platform for you will depend on many factors, I’ll guide you toward the best option based on what you need, so it feels easy to manage once it’s handed over.

I sure do! This is a popular choice for my clients who are on a budget in particular as the investment is less than a fully custom site. You get to leave with a gorgeous online abode that is still on-brand for you. We can discuss if this is a good option for you.

I don’t treat branding like a checklist or a set of deliverables to get through, it’s much more curated than that. I’m looking at the full picture of you, your taste, your references, the way you want your business to feel to be in and to be around. Then I connect those dots into something that feels intentional, not pieced together.

I care about the nuances just as much as the big ideas. The words you use, the energy behind your visuals, the subtle things that make someone recognise your brand without needing to see your logo. It’s less about following a formula and more about shaping something with perspective.

You’re not handed a few directions and asked to pick one. You’re guided through a process where every decision has a reason, and everything builds on the last. The end result feels like a natural extension of you, but sharper, clearer, and more considered than you would have landed on your own.